Muscat – Areej Vegetable Oils and Derivatives (AVOD), esteemed as Oman’s foremost brand, was met with ardent acclaim from attendees and trade partners at Gulfood 2025, a prominent annual gathering of the food, food service, hospitality, and retail industry held in Dubai.

The 30th Gulfood Show 2025,the world’s largest F&B, and hospitality event, spanned five days of business from February 17 to 21, 2025, hosted at the iconic Dubai World Trade Centre, a pivotal location for global trade.

Initially established as a biennial event in 1987, Gulfood today has expanded exponentially by showcasing with over a record 5,500 exhibitors participating from 130+ countries with 1million plus products to source. With its eight sectors including Cooking Oils, dairy, grains, pulses, beverages, food derivatives and world food and bringing together traders, retailers, food suppliers, distributors, wholesalers, chefs, Industry experts and foodservice professionals from all over the world,  Gulfood has been serving as a platform and driving the industry forward with the boldest innovations, ground-breaking deals, and the biggest conversations on sustainability and food security.

AVOD, counted among one of the leading manufacturing companies in Oman has garnered substantial market share both domestically and internationally, with exports constituting over 75% of its total business. Renowned for its modern, hygienic plant and a stellar line-up of high-quality, Trans Fat-Free Cooking oils, Non-Hydrogenated Ghee, Margarine, Specialty Fats, Mayonnaise, and Butter Products, AVOD continues to set industry benchmarks with its steadfast commitment to quality and integrity.

AVOD – as part of its transformative growth strategy – has been a part of Gulfood for over a decade and has continued to extend its portfolio and introduce new and innovative product offerings with each passing year. As is true of each product from the AVOD portfolio, they all come loaded with natural goodness, and health that is underpinned by the heritage brand’s cornerstone ‘Eat Right, Live Well’ philosophy.

Eng. Salem bin Nasser Al Bortmany, CEO, AVOD, expressed his gratitude for the support and recognition received at Gulfood 2025, stating, “We are exhilarated and honoured by the positive response from visitors and partners alike. Gulfood, a landmark event in the industry calendar, provided AVOD with an ideal platform to showcase our premium range of products, engage with industry professionals and stakeholders from across the globe. By leveraging state-of-the-art technology and adhering to stringent quality standards, inspiring healthier and happier lives, we continue to raise the bar for excellence in the industry.”

With a rich heritage of over three decades, AVOD remains determined in its mission to cater to evolving consumer needs, focusing on delivering products that embody health, sustainability, and uncompromised quality. Its flagship brands such as Minara, Sohar, Khafeef, Jabal Akhdar, Areej cooking oil and Muscat Margarine continue to resonate with discerning consumers worldwide.

Eng. Salem bin Nasser Al Bortmany, CEO of AVOD, added, “Participating in Gulfood is not only a testament to our commitment to innovation and excellence but also an unparalleled opportunity to represent Oman on the global stage. We excitedly embraced the opportunity to engage with prospective investors and establish strategic partnerships while showcasing our 100 percent Omani products to a diverse audience.

Established on consumer-and health-centric progressive strategies, AVOD ranks among one of the leading manufacturing companies in the Sultanate of Oman. It holds a significant portion of the market in Oman, with overseas sales constituting more than three-quarters of its overall operations. Its product distribution spans the GCC region and an additional 30 export destinations through meticulously chosen professional distributors.