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Grand Unveiling: Geely Introduces State-of-the-Art Showroom Alongside The New Preface Launch in Oman

20 May 2024

Muscat, Oman – Towell Auto Centre LLC (TAC), the official distributor of Geely vehicles in Oman, proudly introduces the launch of its latest masterpiece, the new Preface, along with the inauguration of its newest showroom in Oman. This event marks a significant milestone in Geely’s commitment to delivering excellence and redefining the automotive landscape in the Sultanate. As the leading sedan model, the new Preface embodies a seamless blend of technology, design, intelligence, driving control, and safety—ushering in a new era of ‘perfected presence’ on Oman’s roads.

Engineered on the advanced Compact Modular Architecture (CMA) platform, the new Preface redefines automotive excellence by prioritizing safety, performance, quality, and intelligence. With class-leading torsional rigidity (29,000 Nm/deg) and the shortest braking distance in its class (35.9m for a speed of 100km/h), the new Preface excels in handling and driving manipulation. Leveraging CMA’s Super Matrix, it embodies technological advancement through six core competitive edges: unparalleled flexibility and scalability, diverse power options, a world-class chassis, leading power capabilities, advanced electrical architecture, and global market adaptability. This solid foundation ensures that the new Preface offers a driving experience tailored to local preferences, seamlessly blending design, technology, and performance.

Crafted to command the road with unparalleled stability and space, the Geely Preface stands out with its largest car size, widest body, and longest wheelbase in its class. Its streamlined exterior design merges safety with elegance, offering a perfect blend of style and functionality. The flawless interiors showcase sophisticated craftsmanship and cutting-edge technology, including a 13.2” 2K high-res infotainment display and a HarmanTM infinity deluxe headrest audio system. With a Powertrain 2.0TD+7DCT, it achieves the fastest acceleration in its class (6.9s for 0-100km/h), setting a new benchmark for driving control. Equipped with an L2 ADAS intelligent driving assistance system and a Qualcomm Snapdragon 8155 chip, the Preface establishes perfection in every dimension. With such unmatched performance and unwavering reliability, the Geely Preface promises to elevate every journey, inspiring confidence and excitement on every road.

The event kicked off with a ribbon-cutting ceremony to mark the inauguration of our state-of-the-art showroom. The new showroom promises an immersive journey for customers. Boasting a modern and spacious facility, it offers a plethora of benefits. With an expanded product range, dedicated service areas, interactive displays, and expert staff at hand, the new facility offers more opportunities to customers to explore the diverse lineup of vehicles with ease.

Following this, the grand unveiling ceremony of two variants of the Preface commenced with a warm welcome speech and a brief introduction to the new models by a Geely representative followed by the reveal of New Preface. Guests were captivated by the modern aesthetic, cutting-edge features, and superior performance capabilities of the Preface.

Amidst the cheer during the event, the excitement reached its peak as a lucky winner of the Geely Preface contest ‘Guess the Car’ hosted by Al Wisal FM, was announced and awarded a special prize. Additionally, the first buyers of the Geely Preface car were also felicitated, marking the beginning of their journey with this remarkable vehicle. The celebration continued with lively interactions and eager anticipation for the new era of automotive excellence that the new Preface promises to bring.

Media and influencers captured the excitement with group photos and video bites. Commenting on the launch, a spokesperson at Towell Auto Centre expressed his enthusiasm stating, “We are overjoyed to introduce the New Geely Preface to the aspirational consumers of Oman. This sedan embodies a perfect combination of style, power, technological features, safety, and comfort, reflecting Geely’s dedication to innovation, quality, and customer satisfaction. We are confident that the Preface will exceed the expectations of our esteemed customers. In addition to the Preface, we are equally thrilled to unveil our new state-of-the-art showroom, designed to elevate the customer experience to new heights. With its modern amenities, expansive layout, and customized service, our showroom aims to provide a welcoming environment where customers can explore our latest offerings comfortably.”

The event concluded on a high note, with photo sessions and attendees expressing their admiration for Preface and excitement for the future of Geely in Oman. The dual celebration of the car launch and showroom inauguration represents a new chapter in Geely’s journey in Oman, one filled with innovation, excellence, and unparalleled customer satisfaction.

About TAC

In Oman, Geely vehicles are brought to you by Towell Auto Centre LLC. Established with a commitment to excellence, TAC has been delivering premium automotive products and services to the Sultanate of Oman over the years. And today it offers a comprehensive range of exceptional customer support services, managed by industry-leading professionals, and backed by superior after-sales services. The introduction of the Preface exemplifies Geely’s dedication to innovative design, customer satisfaction, and quality.

About Geely Auto Group

Geely Auto Group is a leading automobile manufacturer based in Hangzhou, China. Founded in 1986 as a subsidiary of Zhejiang Geely Holding Group (ZGH), Geely Auto Group operates several well-known international automotive brands, including Geely Auto, Lynk & Co, ZEEKR, Proton, Volvo Cars, Polestar, Lotus, London Electric Vehicle Company, Farizon Auto, and Cao Cao Mobility. With over million vehicles sold, Geely Holding is listed in the Fortune Global 500 and continues to lead the automotive industry with its commitment to innovation and excellence.

For more information on Geely vehicles or to buy a car in Oman, please visit www.geelyoman.com.

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