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400 SMEs to enrich Oman’s pavilion at Expo Dubai

29 Sep 2021 By OUR CORRESPONDENT

Muscat – Four hundred Omani small and medium enterprises (SMEs) are set to take part in the sultanate’s frankincense-inspired pavilion at Expo 2020 Dubai, which starts on Friday, October 1, and will continue for six months.

‘The participation of Omani enterprises and companies in this event demonstrates the level and high quality of national products and services. The enterprises and companies that will participate in the expo went through rigorous evaluation to ensure compliance of their products and services with international standards to be eligible to take part in such a big global event,’ Oman Chamber of Commerce and Industry (OCCI) stated in a press release.

The participation of Omani companies in such international events enhances trust in the quality of their products and specifications. ‘It also opens doors for Omani companies to enter new international markets as Expo 2020 Dubai will receive a huge number of exhibitors and visitors from different countries.’
The OCCI is participating in the Omani pavilion in its essential role of driving sustainable economic development in the sultanate. ‘OCCI continuously strives to represent the private sector, both locally and internationally, in an effort to serve the best interests of the sector through innovative ways for the benefit of businesses.’

Commenting on the chamber’s participation in the event, Eng Redha bin Juma al Saleh, chairman, said, “The OCCI has sought to have a clear footprint in the activities of Expo 2020 Dubai not just as a participant in the pavilion but also to educate and motivate entrepreneurs in various governorates to take part in one of the most important international events that will attract businesses from across the world.

“Our participation is aimed at extending bridges of cooperation between OCCI and organisations specialised in business development. We also endeavour to provide real opportunities for Omani companies to cooperate with other companies participating in Expo 2020.”

Business opportunities

Participating companies will be able to review business opportunities through seminars, exhibitions and personal meetings. “Additionally, the expo will witness the launch of new products and the display of innovative and future-oriented products. For these reasons, I call upon entrepreneurs in the sultanate to make use of their participation in this international event to develop their businesses. This will help them find practical and innovative solutions for their entrepreneurial projects, particularly in the fields of emerging technologies, clean energy, food packaging and the service sector,” Eng Saleh informed.

Through its participation in the expo and by collaborating with relevant authorities, OCCI will raise visitors’ awareness on investment opportunities in the sultanate, the scope for trade and the potential of establishing effective business partnerships in various economic fields.

The chamber will respond directly to questions and queries of investors and businesspersons on opportunities in the sultanate through its information centre set up at the pavilion.

Oman’s participation in the expo is expected to enhance the brand of Omani artisanal products and its industries. Other activities planned include an Omani products exhibition, an SMEs expo and Omani Investment Week. OCCI will also hold a special event in the pavilion to mark Omani Women’s Day.

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