Through the campaign, customers are invited to participate through different social channels to spread the culture of conservation among the Omani community.
Nama Group aims to create a sustainable conservation culture, as the campaign Conserve and Grow is built on cooperation with the community to develop the campaign message and reach the largest segment of customers through several phases to be implemented during the coming few years. This year is considered as the first phase of the campaign which includes information and messages gathering through which the group will design a comprehensive vision for the campaign.
“The group has designed a comprehensive plan for Conserve and Grow campaign, which will be implemented in several phases in order to reach various segments of the society, so that customers can contribute and actively participate towards spreading the culture of conservation for lasting prosperity,” said Ghada Mohammed al Yousef, executive manager group communications & sustainability.
Nama Group will release a teaser advertisement to mark the beginning of the campaign on social media channels.