Back2Business event focuses on overcoming challenges

Muscat - 

Oman’s international business communities came together to discuss the topic ‘Challenge’ at this year’s Back2Business event at the Grand Hyatt Muscat, on Tuesday.

With over 350 guests attending the event, the Back2Business 2017 proved that the initiative has grown from strength to strength. The event was organised by the Oman American Business Center, the British Business Forum, European Business Persons Group (EBPG) and the Australian Business Group Oman (ABGO).

“It is always a great pleasure doing this event. The business chambers involved have worked very hard for the last eight months, and tonight we experienced the excellent result of their great efforts,” Stefan Radstrom, general manager, Grand Hyatt Muscat. Guests included dignitaries who networked with businesspersons from across a multitude of sectors.

“It’s an occasion where useful, insightful dialogue can be exchanged, whether you are an employee, an SME or a global corporation,” said Eva Stanley-Jones, event organiser.

The theme of ‘Overcoming Challenge’ promoted interesting discussions encouraged by an inspirational address by the guest of honour, H E Talal al Rahbi, deputy secretary general of the Supreme Council for Planning.

He reminded that Oman has faced greater economic challenges in the past including armed conflict and low oil prices, during a time when Oman’s economy was less resilient than it is now. “We will overcome challenges again,” said H E Rahbi.

“It was great to see so many of our members at the event, engaging with members from other business groups and making new contacts. I am often asked if real opportunities arise at these sorts of events. I identified two excellent business leads for Australian companies. A worthwhile networking event for me,” said Susan Rae, chairman, ABGO.

Guests by networking strengthened the view that effective networking can be the answer to establishing new relationships whilst re-engaging with existing connections. “I have noticed that in these challenging times there is a positive reaction from the Omani market. Companies are becoming more creative in order to promote themselves differently,” said, Nicole Bradbury-Becx, EBPG.

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