Mohsin Haider Darwish (MHD), the exclusive dealer of Land Rover in Oman, unveiled the highly anticipated all-new Range Rover to a select gathering at a gala event held at Shangri-La's Barr Al Jissah Resort & Spa recently.
The world’s first SUV with a revolutionary lightweight all-aluminium monocoque body structure is 39 per cent lighter than the outgoing model's steel body, enabling total vehicle weight saving of up to 420kg.
The lightweight aluminium platform has delivered significant enhancements in performance and agility, along with a transformation in fuel economy and CO2 emissions, officials said.
The evening commenced with an iconic Range Rover exhibit giving guests an insight into the vehicle’s evolution over the years. Using a handcrafted leather display area and digital interactive panel, the presentation also portrayed the next generation all-new Range Rover’s design and luxurious features. The car was revealed to the audience in an elaborate show - a shipping container opening to introduce the vehicle.
A salsa performance added to the fanfare. Robin Colgan, managing director of Jaguar Land Rover MENAP, said, “With the Land Rover strength at its heart, the new model has been engineered from the ground up, to be the most capable and refined Range Rover ever. While maintaining the essential, unique character of the vehicle that blends luxury, performance and unmatched all-terrain capability, the new design and revolutionary lightweight construction have enabled us to transform the experience for luxury vehicle customers, with a step up in comfort, refinement and handling.”
David Aziz, CEO, Automotive Products, MHD, added, “The new Range Rover has received an overwhelming response from customers in the sultanate with pre-orders far exceeding expectations. The Range Rover is a true icon which has attracted a loyal following, and with the introduction of the all-new car to our showrooms, we expect this to continue for many years.”
In addition to the strong lightweight body, new aluminium front and rear chassis architecture has been developed with completely re-engineered four-corner air suspension. While the ride quality has been retained, the vehicle’s handling and agility have been significantly improved.
The new suspension delivers flatter, more confident cornering, with natural and intuitive steering feel. The new Range Rover is available in MHD showrooms across the sultanate.